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Outdoor Retailer 2019: Content marketing for the outdoors

Marie-Josée Legault

Jan, 2019

8 mins

This year at Outdoor Retailer 2019, we traded our mountains for some other, bigger, mountains and presented our insights into the changes that companies are currently facing with content marketing.

Our presentation touched on how brands can adapt their strategies to meet the changing consumer demands (including examples of those who are currently acing it), the importance of distribution, and some tips and tricks businesses can share with their teams. Download the full presentation below.